High Street MaisonDownload the Readiness Checklist

High Street Ingredient Integrity Standard

Screen your ingredient list against our Ingredient Integrity Standard.

We look for natural and organic beauty and wellness brands that solve real concerns without compromising ingredient integrity, responsible formulation or results. Our standard is guided by a strict precautionary principle and followed by human review.

Paste the complete INCI list exactly as it appears on the product. The tool will identify terms that may conflict with the High Street Ingredient Integrity Standard.

Private by design. Your ingredient list is checked inside your browser. High Street Maison does not receive or retain the text you enter.

This public list is a practical guide, not the complete formulation standard and not an automatic approval. We review every prospective partner and product individually.

The screen gives you direction, not an automatic decision.

Your result stays in your browser. High Street Maison does not receive it. To be considered, submit the brand separately for a Portfolio Review.

01 · No listed exclusion detected

What happens if no listed exclusion is detected?

If you want us to consider the brand, submit a separate Portfolio Review application. A clear preliminary result is not approval; we still assess the complete formula, ingredient context, claims, product performance and portfolio fit.

Request a Portfolio Review
02 · Potential conflict detected

What happens if a potential ingredient conflict is detected?

Review the flagged ingredients and gather any concentration or supplier documentation. You may still submit the brand separately for Portfolio Review; a flagged product does not automatically disqualify the entire brand.

Request a Portfolio Review

Ingredients that prompt a stop and closer review.

The categories below summarize prominent exclusions used in our preliminary screen. Ingredient families, synonyms and product context matter, so this is not an exhaustive regulatory list.

Preservatives & antimicrobials

  • Parabens
  • Formaldehyde and formaldehyde-releasing preservatives
  • Methylisothiazolinone and methylchloroisothiazolinone
  • Triclosan and triclocarban
  • Selected quaternary ammonium and silver antimicrobials

Persistent chemicals & plastics

  • PFAS and intentionally fluorinated compounds
  • Phthalates
  • Plastic microbeads and selected synthetic polymers
  • EDTA compounds

Selected processing agents

  • DEA and DEA-derived compounds
  • BHA, BHT and TBHQ
  • Coal tar ingredients
  • Toluene

Selected actives & contaminants

  • Oxybenzone and octinoxate
  • Hydroquinone
  • Mercury and lead acetate
  • Selected aluminum antiperspirant salts

Passing the preliminary ingredient screen is only the beginning.

We also assess every brand for performance, traction, positioning and portfolio fit.

Request a Portfolio Review